From Zero to a
Lead Engine.
We built a UK window company a brand-new Google Ads account from scratch.
272 leads a year. 5.31% CTR. £159 per lead.
The Problem With
Most PPC Agencies.
Most agencies managing Google Ads for window and door companies make the same mistakes — and your budget pays for them.
They let Google match your ads to DIY searches, job seekers, and price comparisons
They optimise for clicks, not leads — cheap traffic that never converts
They own your account — if you leave, you lose everything
They report vanity metrics that look good but don't show the full picture
What We Do Instead
Negative Keywords First
We block DIY, job seeker, and competitor searches from day one. Every click your budget pays for is a genuine buyer.
Your Account, Your Data
We build in your Google account. If you ever leave, you take everything — history, audiences, conversion data.
Lead Volume Over CTR
We optimise for actual enquiries, not clicks. If CPCs are high, it means we're reaching the right buyers.
Target CPA Bidding
Smart bidding focused on cost-per-lead, not cost-per-click. Google's algorithm works for you, not against you.
Built From Scratch
A UK windows, doors and glazing company wanted a fresh start — a brand-new account, built properly and fully owned by them. Here's where it got to in 16 months.
First 16 Months
“Starting from zero — no history, no audiences, no Quality Scores — we built a brand-new account into 272 leads a year at a 5.31% CTRin just 16 months.”
UK Home Improvements Company — Windows, Doors & Glazing
Built for the
Glazing Industry
We understand the search patterns, the seasonal demand, and the competition specific to your sector.
Ready to Own
Your Leads?
Get a free audit of your current Google Ads account. We'll show you exactly where your budget is being wasted and what a properly structured campaign looks like.
Book Your Free Audit