Specialist Google Shopping management for UK retailers in London. Product feed optimisation, campaign structure, and bid management to maximise ROAS across Google Shopping.
Proven Results From Our Campaigns
London is the UK's largest and most competitive Google Ads market. Click costs across most industries are 30–60% higher than the national average, meaning the cost of a poorly managed campaign is significant. The city's scale also means the opportunity is enormous — businesses that get Google Ads right in London can scale faster than anywhere else in the UK.
Our google shopping management service in London targets homeowners across all London boroughs, from first-time buyers to high-income households, alongside a large commercial and landlord market. We build campaigns specifically for the London market — with geo-targeting, ad copy, and bid strategies tuned to local search behaviour and competition levels.
Everything managed by a senior specialist — no juniors, no account managers, no hidden fees.
Title, description, GTIN, image, and custom label improvements in Merchant Center — the foundation of Shopping performance.
Account health, feed error resolution, policy compliance, and diagnostic reviews to keep products eligible and visible.
Standard Shopping and PMax campaigns structured by category, margin tier, and priority to direct budget to your best-performing products.
Product-level bid adjustments using ROAS, margin data, and seasonal patterns — not just campaign-level blunt instruments.
Regular search term analysis and negatives to block irrelevant traffic — especially important for broad product categories.
Monthly product-level reports showing ROAS, revenue, impressions, and spend by category.
A clear, transparent process from first audit to ongoing management. No lock-in, no surprises.
Full review of feed quality, Merchant Center health, campaign structure, and historic performance — identifying every quick win and structural issue.
Improving product data quality — titles, descriptions, GTINs, images, and custom labels — before rebuilding campaigns.
Shopping and PMax campaigns rebuilt with proper product group segmentation, bid priorities, and budget controls.
Weekly bid adjustments, monthly feed updates, and quarterly full feed reviews to compound performance over time.
UK appliances retailer scaled from £3M to £20M annual revenue through Google Shopping and Search campaigns managed by Growth PPC. Consistent 17–22x ROAS maintained throughout.
We're not a full-service agency with a PPC department. We're a Google Ads specialist — and that focus shows in the results.
We don't do SEO, social media, or web design. Our entire focus is Google Ads — which means deeper expertise and better results than generalist agencies that spread themselves thin.
The person managing your account has 10+ years of Google Ads experience and is the same person you speak to. No account managers passing instructions to junior teams.
17–22x ROAS for an appliances retailer over 6 years. £642k profit from £32k ad spend for a London retailer. Real numbers from real accounts — not cherry-picked single months.
Rolling monthly agreements with 30 days\' notice. You stay because the results are there — not because you signed something 9 months ago that you can\'t get out of.
We offer a full range of paid search services for London businesses. Explore what else we can help with.
Get a free audit of your current campaigns — or a fresh strategy if you're just starting out. No obligation, no hard sell.
Get a free audit of your account — no obligation, no sales pitch. Just honest insight into what's working and what isn't.
07410 907104